Wednesday, December 3, 2008

Top mobile searches

AOL and Yahoo released information on the top mobile searches of the year and as I've stated publicly before, many of them are "directional" queries using a search box to reach a destination...in these cases social networks as a destination.

Moconews summarized the news and highlighted AOL's top queries as being MySpace, AIM, iPhone, MocoSpace and Facebook.

Yahoo's top queries were MySpace, Facebook, Craigslist, "movies" and "weather."

What does this teach us?
1) That mobile users want to find not browse
2) That people want to get their pokes, PMs and winks from their social graphs on their phone (see success of new 3 phone with facebook)
3) That I spend way too much time reading news about mobile....



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