
And in all the excitement, they let it be known that they have turned cash-positive and are serving over 5B ads... How is that for a nice middle finger to the doom sayers!
I must admit I love what Admob is doing and how they are doing it. Their mobile metrics provides great insight into the growing trends in mobile advertising (even if it is very skewed towards the US and some emerging markets) and Omar Hamoui (CEO), Russell Buckley (MD Europe) and the team are ever-present in the mobile ecosystem (disclosure: I serve with Russell on the Board of the Mobile Marketing Association).
In any case, a great piece of news in this otherwise dire market...
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